In an exclusive conversation with ET, Ashli Stockton, the innovative mind behind Sunday Forever, opens up about her essential self-care practices and the key wellness products she relies on weekly. Launched in 2016, her luxury lifestyle brand is designed as a comprehensive destination for daily wellness needs, reflecting her vision to combat that all-too-familiar pre-Monday anxiety known as the Sunday Scaries.
“I wanted to create a space where Sundays are celebrated as a time for relaxation rather than stress,” Stockton explains. Her own personal regimen is a testament to this philosophy. Every Sunday, she indulges in a meticulous shower ritual that includes a hair mask, face mask, and a full body scrub, followed by an application of oil from head to toe. After this rejuvenating experience, she slips into something cozy, like her brand’s popular Sleepwalker gown, and treats herself to a fresh blowout.
“The evening skincare routine is non-negotiable,” Stockton continues. “I incorporate a face roller and retinol, treating it as my reset button for the upcoming week.” Despite her busy schedule, she finds ways to weave moments of self-care into her daily life. Reflecting on her routine, she says, “It’s crucial to connect with yourself each day to avoid burnout. Taking that time boosts your energy and overall happiness.”
Mornings for Stockton start with some quality downtime with her husband and their dogs, enjoying coffee in bed before preparing for the day. She emphasizes the importance of breakfast and her daily supplements, followed by a streamlined skincare regimen.
Stockton’s love for her hobbies is evident, as she highlights activities like plant care, cooking, and the routine of keeping her pets fed. She also schedules in time for self-manicures and has remained dedicated to Pilates for over 15 years.
For those looking to craft their own wellness routines, Stockton advises incorporating essential self-care products into the mix. “We aim to alleviate the pressures of modern life by offering items that promote relaxation and well-being,” she notes. “Every candle, niche perfume, or handmade jewelry piece we create is imbued with the intention of making daily life a little brighter.”
As the conversation continues, it is clear that Stockton’s approach to self-care is both intentional and essential in navigating the month-to-month hustle of everyday life. With her brand Sunday Forever, she is not only redefining wellness but also encouraging individuals to embrace and prioritize self-care in their routines.