Burberry, the iconic UK fashion label, has recently opened a brand new store in Singapore’s bustling Wisma Atria shopping mall. This latest location, which draws inspiration from London’s rich architectural heritage, features a stunning design that incorporates elements like Portland stone, black cast iron, and intricate stained glass that highlights the signature Equestrian Knight Design.
Set across a single, spacious floor on Orchard Road, the store offers a contemporary interpretation of classical aesthetics. The use of Portland stone, sourced from the Isle of Portland in Dorset, is a nod to the historic buildings of London, while the black cast iron details echo the craftsmanship found in railings of iconic London landmarks, including Westminster Abbey.
The grand opening introduces Burberry’s Spring 2025 collection, showcasing an array of classic outerwear and luxurious cashmere scarves adorned with the brand’s signature Check pattern. The store’s façade boasts an eye-catching stained glass depiction of the Equestrian Knight Design, created by British artist Helen Bullock, prominently displayed in Knight Blue, Burberry’s signature hue.
Inside, customers are greeted by sculptural installations that deconstruct the Knight theme into engaging forms such as shields, banners, and equestrian motifs, all designed to immerse visitors in a captivating brand experience. Burberry has meticulously crafted the interior to facilitate easy product discovery while maintaining a warm and inviting atmosphere for shoppers.
The Spring 2025 collection not only reflects the beauty of the outdoors but also emphasizes effortless elegance. Highlights include well-crafted trench coats, insulated puff jackets, and vintage-inspired Harrington jackets—perfect for those seeking both style and protection against the elements. A notable highlight of the scarf selection includes cashmere pieces manufactured at the historic Scottish mill, Johnstons of Elgin, which has been operating for over 200 years.
This opening marks another significant step for Burberry as it continues to blend classic British style with modern consumer experiences. As the brand expands its footprint in Singapore, it reaffirms its commitment to luxury, quality, and timeless elegance.