Bonnie Clyde: The Eyewear Brand That’s Taking Over the Celebrity Scene
When it comes to setting trends, few brands have captured the attention of celebs quite like Bonnie Clyde. This Los Angeles-based eyewear label has not only elevated the way we see glasses but has also transformed them into essential fashion statements favored by the likes of Hailey Bieber and Kendall Jenner. Forget the traditional sunglasses; this season, the focus is on stylish everyday eyewear with a twist of ‘90s nostalgia.
Founded in 2016 by Jon Yuan, Bonnie Clyde emerged from a lineage of eyewear craftsmanship, with Yuan bringing his family’s tradition into a modern context. The brand carved its niche during the Spring/Summer 2020 collection, channeling the spirit of ‘90s design through bold and unique frames. Yuan’s creative process draws inspiration from a myriad of sources, blending influences from vintage styles as well as the vibrant aesthetics of early 2000s music. The result? Distinct frames that echo the colors and shapes reminiscent of beloved RnB and pop culture icons.
The brand saw a marked surge in popularity after celebrity endorsements began pouring in. Beyoncé was among the first to champion Bonnie Clyde, stepping out in the signature Cat-Eye Layer Cake sunglasses, a look that has since become a collector’s item. Fast forward to 2024, and Bonnie Clyde is hotter than ever, largely due to supermodel Bella Hadid who embraced the brand in March, making it her go-to eyewear choice. Among her top picks? The chic Lucky Star and Rebound frames, which showcase striking stainless steel designs in subtle shades.
Not one to be left behind, Hailey Bieber recently highlighted Bonnie Clyde’s Baby glasses—an oval frame that exudes a sleek, collegiate vibe. Whether she’s dressed down in jeans and a wool blazer or rocking a tailored suit, these shades seamlessly complement her look. Fans can snag these trendy frames for around $198.
Bella Hadid also made headlines with her standout choices at events like the Cannes Film Festival, sporting the Rebound glasses that boast a luxurious gold look paired with vintage fashion. These styles fly off the shelves, illustrating how the Bonnie Clyde brand has resonated within elite fashion circles. However, you can still find the versatile Rebound frames in classic tortoiseshell for the same price of $198.
Kendall Jenner amplified her style at Paris Fashion Week, donning the bold Mercutio glasses. These oversized frames, combined with a chic suit, add a contemporary edge to her sophisticated ensembles. The Mercutio model is available for $178, proving that oversized frames are here to stay regardless of the ever-changing trends in eyewear.
Tinashe has also jumped on the Bonnie Clyde train, recently seen in the sporty Angel sunglasses. These wraparound frames, priced at $178, give off a cool, athletic vibe, perfect for her street style.
Meanwhile, emerging fashion icon India Amarteifio has already captured the spotlight with her savvy sartorial choices. During a Wimbledon visit, she opted for Bonnie Clyde’s Black Plum Plum sunglasses, blending simplicity with elegance. These shades retail for $165, showcasing how stylish and affordable the brand remains.
Shay Mitchell, an early advocate of Bonnie Clyde, showcased the Tomboy glasses which fit seamlessly into her chic winter wardrobe—ideal for those looking for a sturdy yet fashionable option priced at $148.
Bonnie Clyde has undoubtedly carved out a prominent space in the fashion industry, transitioning eyewear from mere necessity to a trendy statement piece. As A-listers continue to embrace this brand, the Bonnie Clyde name is set to become synonymous with stylish sophistication in everyday eyewear. Stay ahead of the style curve and explore these must-have frames that are taking Hollywood and beyond by storm.
