e.l.f. Cosmetics has taken a bold step into the world of music with the release of “Get Ready With Music, The Album,” a perfect companion for your getting ready routine. We’ve all been there—on our way home after a long night, realizing the preparation process is often just as enjoyable as the event itself, be it a girls’ night out or a cozy cocktail gathering. The ritual of applying makeup and skincare can be truly grounding, and it’s this intimate, soothing experience that has made ‘get ready with me’ videos thrive on social media platforms like TikTok.
The soundtrack you vibe to can significantly influence both your look and the products you choose. This insight inspired e.l.f. Cosmetics to curate a compilation featuring original tracks from 13 up-and-coming artists across a variety of genres, from pop to jazz-infused hip-hop and house. The impressive lineup boasts talents like Betty Who, Mariangela, Dianna Lopez, Zoe Ko, and Meduulla.
Notably, the album’s lead single, “Hairpin” by Charlotte Rose Benjamin, has captured attention, going viral on YouTube and achieving record-breaking views for the brand’s channel, surpassing 10 million. Betty Who shared her enthusiasm about the project in a recent statement, praising e.l.f. for recognizing the significance of supporting music artists. She remarked on the powerful connection between makeup and music as forms of self-expression and expressed excitement about the collaboration.
The visual components of the album also showcase e.l.f. Cosmetics products, with the artists using their iconic Power Grip Primer, a favorite for its hydrating gel formula that creates a dewy finish while securing makeup in place. So why not skip the endless Spotify scrolling the next time you prep for a night out? “Get Ready With Music, The Album” is currently streaming on Spotify, Apple Music, the iHeartRadio app, and YouTube.
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